Simple, clear pricing

One-off build fee + one monthly subscription that covers everything. No lock-in. You own it all.

Ben

Before you pick a plan — let’s start with a free mock-up.

I’ll mock up your site before you pay anything. No commitment, no payment details.

Website Build

Pay once, own it forever. Every build includes everything you need to get online.

Starter

Get found and start booking jobs.

$1,695AUD

  • Up to 5 pages
  • Designed to look like your business, not a template
  • We write all the copy for you
  • Photo gallery to show off your work
  • Built to show up on Google
  • Google Business Profile set up for you
  • Google Review signs — one tap to leave you a review
Get Started
Most Popular

Growth

Win every service you offer.

$2,995AUD

  • Up to 10 pages
  • Dedicated pages for each service you offer
  • Everything in Starter
Get Started

Pro

Dominate your service area.

$5,995AUD

  • Up to 20 pages
  • Dedicated pages for each suburb you service
  • Everything in Growth
Get Started

Custom

Multi-location, e-commerce, franchise.

From $9,000AUD

  • Custom quote based on your needs
  • Everything in Pro
Get a Quote

Need extra pages? $595/page for additional pages on any tier.

Not sure which one? Get a free mock-up — I’ll recommend the right tier based on your trade and area, no obligation.

$97/mo — your website, fully run for you

One monthly subscription. No lock-in, cancel anytime. What’s included depends on what your business needs — but the price is the same either way.

Always on

  • Enquiries forwarded to your phone
  • Monthly email with your leads and how you’re showing up on Google
  • Monthly text on how your site’s performing
  • Your own dashboard — see where your enquiries are coming from
  • Phone & email support direct from Ben
  • Your site stays fast and online
  • Daily backups — if anything breaks, it’s back in minutes
  • Monitored 24/7 — I know before you do if something’s wrong

Included when you need it

  • Your own .com.au domain
  • Professional email on Google Workspace (you@yourbusiness.com.au)
  • AI editor — change your prices or hours in 30 seconds
  • Booking widget integration (ServiceM8, Fresha, Calendly)

Paid for itself in under 2 months

“It’s a conveyor belt of business leads being directed into my phone. You just get all these enquiries… Ben paid for himself in under 2 months.”

Andrew S.

Andrew S.

Owner, Frosted Finish

Andrew had a new business and nothing online. I built his site from scratch — it went from zero to 1–2 leads a week, all from the website.

Frosted Finish

Frosted glass installers

Northern Beaches, Sydney

Visit site

Or do it yourself?

You could build a site on Wix or Squarespace. Here’s what that looks like:

  • Pick a template and try to make it look like your business — not every other plumber’s
  • Write the words for every page yourself
  • Find and edit your own photos
  • Set up your domain, email, and contact form
  • Figure out Google Business Profile on your own
  • SEO? No keyword tools, no strategy — most people skip it entirely
  • Review signs, monthly reports? Not available

25+ hours. Then months of tinkering. And it still looks like a template.

Add-ons

Lead Engine

Gets your business listed across the web so more people find you. Quoted per client based on your business, competition, and area.

  • Find out what your customers are Googling and get you in front of them
  • Get you showing up for searches you can actually win — quick wins in 3–6 months, bigger ones over time
  • Google Business & local optimisation — show up when locals search near you
  • Google Ads setup & management — leads from day one while SEO builds
  • 20+ listings on local directories like Yellow Pages & TrueLocal
  • Dashboard so you can see what’s working
  • Monthly reporting on what’s working
Get a Quote

One-off Extras

Additional pages$595/page
Email migration to Google WorkspaceQuote
Custom integrationsQuote

Want a second opinion on our pricing?

Plenty of tradies are already asking ChatGPT whether they're getting a good deal. Here's a prompt with all the details — so the AI has what it needs to give you a proper answer.

See the full prompt
I'm a trades/service business owner in Australia considering a done-for-you website package from a small, local web studio. Here's what's included (all prices AUD):

ONE-OFF WEBSITE BUILD ($1,695–$5,995 depending on size):
- Custom-designed website (5–20 pages depending on tier) — designed to look like my business, not a template
- All copy written for me — I don’t have to write a thing
- Contact form
- Photo gallery to show off my work
- Google Business Profile set up for me
- Mobile-responsive site built on Next.js (a modern, fast framework)
- Google Review sign — customers tap to leave a review
- Built to show up on Google — proper structure, metadata, and speed so Google can find and rank the site
- Free mock-up before I commit or pay anything

MONTHLY SUBSCRIPTION ($97/mo, no lock-in, cancel anytime):
This single bill replaces what would otherwise be 3–4 separate subscriptions:
- Website hosting
- SSL certificate
- Daily backups
- Domain registration & annual renewal (normally ~$30–40/yr separately)
- Google Workspace business email e.g. scott@mybusiness.com.au (normally ~$10–14/mo separately)
- Contact form email delivery
- Uptime monitoring
- Security updates
- AI editor — I can update my own site in plain English from my phone
- Booking widget integration (ServiceM8, Fresha, Calendly) if my business needs online booking
- Email & phone support direct from the developer who built it
- Manual edits when I need them

OPTIONAL ADD-ON — LEAD ENGINE (quoted per client):
- Keyword research — find the Google searches my customers are making
- Google Business & local optimisation
- Google Ads setup & management
- 20+ local directory listings (Yellow Pages, TrueLocal, etc.)
- Client dashboard with traffic analytics & lead tracking
- Monthly reporting

Additional pages on any tier: $595/page.

I own everything — domain, email, website content, and code. No contracts. If I cancel, I take it all with me.

Please compare this to the typical alternatives for a small trades business in Australia:
(a) Hiring a freelance web designer ($2,000–$8,000 upfront + $50–150/mo for ongoing maintenance, if they even offer it)
(b) Agencies like Hibu or Scorpion ($500–$1,500/mo with 6–12 month lock-in contracts)
(c) DIY builders like Wix or Squarespace ($20–50/mo but I do all the work — design, copywriting, SEO — myself)
(d) Paying separately for hosting (~$20–30/mo) + domain (~$35/yr) + Google Workspace (~$10–14/mo) + a web developer on retainer

Is this a fair deal for a fully managed, done-for-you website service?

Paste it into ChatGPT, Claude, Gemini — whichever you prefer.

Common questions

No jargon, no runaround. If your question isn’t here, call me on 0405 507 941.

The website build is a one-off fee starting from $1,695, depending on how many pages you need. On top of that, hosting and management is $97/mo — that covers hosting, security, backups, and support from me. Things like your domain, professional email, and the AI editor are available depending on what your business needs. Full breakdown on the pricing page.

The core is always included: managed hosting, SSL, daily backups, 24/7 monitoring, security patches, and direct phone and email support from me. On top of that, depending on what your business needs, you get things like your own .com.au domain, professional email, enquiries forwarded to your phone, the AI editor, and a monthly report with your leads and rankings. Everyone pays the same $97/mo — what's switched on just depends on your setup. One bill, one bloke.

Yes — 100%. Your domain, your content, your images, every line of code. If you ever leave, I hand everything over within 48 hours. No questions, no fees, no hostage situations.

You cancel. That's it. No exit fees, no lock-in contracts. I'll even help you migrate to your next provider if you need a hand. You keep your domain, your files, your emails — everything.

Most clients start getting enquiries in the first 30–60 days. Andrew at Frosted Finish was getting 1–2 leads a week within 8 weeks — and his site paid for itself in under 2 months. Results depend on your trade, your area, and how competitive it is, but I'll always be straight with you about what to expect.

You don't touch any tech. I write the copy, build the site, handle the hosting, do the Google stuff. Need something changed? Text or call me and I sort it — usually the same day. No logins, no dashboards, no YouTube tutorials.

Yes — the AI editor lets you make changes in plain English. Tell it to update your prices, swap a photo, or change your hours and it's done in seconds. If you'd rather not, just tell me and I'll do it for you. Either way, it's included in the $97/mo.

Text or call me. Small changes — updating copy, swapping photos, adding a new service — are included in your monthly plan. If you want a whole new page, that's a flat $595. No mystery invoices.

On Hipages, you're renting leads — you pay per lead, compete with other tradies for the same job, and the moment you stop paying, the leads stop. Your website is leads you own forever. No lead fees, no competition on the same listing, and it works 24/7 whether you're paying attention or not.

A $500 freelancer gives you a template and disappears. A $5k agency charges you for offices, account managers, and layers of people between you and the work. With me, you get a custom site built by the same person who answers the phone when something breaks — at a fair price, with no lock-in.

Word of mouth is brilliant — and a website makes it work harder. When someone recommends you, the first thing their mate does is Google your name. If they don't find a website, they often call whoever shows up instead. You never hear about the jobs you lost this way.

Your nephew's a great kid. But does he know how to get you ranking for "emergency plumber in Hornsby"? Will he answer the phone in six months when the contact form breaks? A website that looks nice but doesn't generate leads is a hobby project. This is a business tool.

Not sure which plan is right for you?

No worries — get a free mock-up and I'll recommend the right tier for your business.